Description: If you could identify one lesson of investing, what would it be?This question, repeatedly asked of Mark Skousen by everyday investors, intrigued the stock market expert. Could he sum up his decades-long experience as an investment advisor, professor, and writer in a single lesson? Was it possible both to explain the cryptic workings of the stock market and also relate a comprehensive investing strategy in just one book?This book represents the definitive answer to that question. Mixing sober investment guidance with compelling stories from Dr. Skousens years of exploration in the stock market jungle, Essentials Of Investing is an engaging, indispensable guide for surviving and thriving in the world of investment.