* Provides upto date and authoritative coverage o... more

* Provides upto date and authoritative coverage of the whole spectrum of IP law as it applied to the UK. * Goes Through the main types of IP chapter, making it easy for the reader to find what they are looking for * Explains what different types are and the common grounds they share... less

*Provides full explanation of the UK law of trade... more

*Provides full explanation of the UK law of trade marks and trade names *Covers classification, registration (UK & European), different types of marks, enforcement, infringement and litigation *Includes coverage of assignments *Goes through licensing, merchandising and franchising *Deals with infringement and available remedies *Looks at mediation and arbitration in the context of trade marks *Incorporates recent legislative change such as the Trade Marks Regulations 2008, the Trade Marks (Earlier Trade Marks) Regulations 2008 and the Community Trade Mark (Amendment) Regulations 2008... less